What is one of the key objectives of the FCA?

One of the key objectives of the FCA (Financial Conduct Authority) is to protect consumers. This priority reflects the FCA's commitment to ensuring that consumers are treated fairly, receive appropriate products, and have access to the information they need to make informed financial decisions. Protecting consumers involves setting regulations that financial firms must adhere to, promoting competition to enhance the options available to consumers, and implementing measures to foster trust in the financial industry. The FCA strives to create a balanced marketplace where consumers' interests are safeguarded, which ultimately contributes to the overall stability and integrity of the financial system.

The other objectives listed do not align with the primary mission of the FCA. For instance, maximizing profits for financial firms or limiting competition would not serve the best interests of consumers, and increasing government control over financial markets can sometimes lead to less innovation and limited choices for consumers.